Content strategy
A proper content strategy removes the guesswork to help you plan, create and share your content in all the right places. A simple one-stop doc that solves your marketing problems so you can spend more time on running your business.
Here’s how it works
Briefing
Strategy hats on, we’ll review your business goals, audit your current content and take a look at what your competitors are up to. We’ll also define your media channels and trim the fat on ones that don’t work.
Planning
Time to bring it all together. Here, we’ll plan what you say, where you say it and who you’re saying it to. We’ll map your content for a 6-month period with every week tied to a topic.
Content creation
Plan to hand, I’ll start crafting content for all your chosen channels. Blog posts, newsletters, social media posts. All wrapped up with proper copy and design that’ll keep you front of mind.
Distribution
If you’re too busy to share your content, I’ll do the heavy lifting for you. Whatever it is, wherever it needs sharing, I’ll review, upload and schedule your content so you never miss a beat.
Performance tracking
A plan’s only great if it makes you more wedge. That’s why I’ll be tracking the performance of your content like an obsessive data geek. Any strategic changes I suggest will be shared in our quarterly content catch-ups.
A copywriter that always delivers
Virtual reality is a new area of opportunity, so sharing our knowledge is important to build outreach. A great copywriter is essential in that process – and Tom is that copywriter. Highly recommend.
What you get
- 6-month content strategy reviewed every quarter
- Proper copy and design for your media channels
- Seamless distribution so you don’t have to do a thing
- Full access to a creative’s mind. Shoes off before entering, please
- Instant relief from your marketing problems